The networking giant announced late last week, would be remembered as a channel and HP Services Global Alliance Partners.
In an initiative announced the report published Tuesday in Cisco, John Byrne, director of Network Business Quarterly, TBR, clients expressed more favorable terms, and better support to see, and greater reductions resulting from the additional competition.
The move is a clear marketing strategy pushing Cisco UCS (Unified Computing System) Data Center Strategy, which will be its blade servers marries network services. However, Mr. Byrne said, large organizations will likely choose from HP, Cisco, when pressed, to switch between the server and newcomers courageous decision UCS Cisco announced in March.
He noted that Cisco was the split with HP “inevitable”, since the move from Cisco in the market for servers.
Keith Goodwin, Senior Vice President of Cisco partners worldwide organization, said in an e-mail to ZDNet Asia: “In recent years, our relationship with HP by a partner for companies with different and conflicting visions of how d ‘ deliver value to develop the customer. ”
HP maintained as a network of certified partners, would give the company access to confidential information from Cisco, such as roadmaps, Goodwin noted. “Given the development of the supply of our relations is simply no meaning to these benefits for HP,” he said.
HP has also pushed his arm ProCurve Networking. The technology giant in the past year brought the ProCurve division in collaboration with its divisions of server and storage within its Technology Solutions Group.
Last September, HP has released a new range of ProCurve switches designed to integrate with its blade servers. An HP executive said at the time was in an interview with ZDNet Asia that the company would primarily compete with IBM and Dell Computer in the data center space and Cisco does not see as a threat.
In a reply by e-mail Tuesday a spokesman for HP told ZDNet Asia, the company would push the global reach and scale to use ProCurve portfolio to customers.
HP converged infrastructure architecture, announced in November last year on offers networking and HP’s target market segment identical to UCS is unfounded.
Following the announcement by Cisco to separate relationships, HP said: “We do not take it in the best interest of the client in a proprietary attitude.
“We will provide clients with consulting, integration, management and support services for their heterogeneous environments, and ensure that our hardware and software platforms for all major network platforms are optimized.
TBR Byrne said, Cisco and HP, however, continue to be committed today, with divergence time. “As both companies to take first place in their respective markets, they share many companies with which they are a very strategic relationship.
“Therefore it is up to each company to” play nice “for now, to avoid negative impact on the activity of their customers,” he said.
An opportunity for Cisco in emerging markets
In the view of analysts, the first opportunity for Cisco to lie with small businesses or new data centers.
Mike Allen, director of the chain in Asia for Cisco, said the company expects growth in emerging economies. “In our last earnings announcement, we saw two years of double digit growth over the year in the Asia-Pacific countries like China and India.”
Cisco plans to focus on his message of virtualization and collaboration with customers in the region, Allen.
In a previous interview with ZDNet Asia, Michael Warrilow, Hydra SightSpeed CEO, said Cisco needs to convince customers to its network and server teams work together to ensure the adoption of products of UCS.
The IDC said to offer a comment at the time also focused UCS ‘is for customers to build data centers from scratch to appeal.
Cisco announced earlier this month, has 400 people gathered at the NGC.
IDC for the third quarter 2009 figures showed that 50.7 percent of worldwide server blade market HP, IBM with 29.4 percent and Dell with 8.9 percent.